The story of how a photo-sharing application changed the social media game?
Twenty years back, hashtags, location tag, like, share, and comment were not part of our daily lives. We never knew where our long-lost friends were or what’s their life update. We couldn’t see our favorite sports teams behind the scenes.
According to studies conducted in 2022 more than 1000 marketers agreed that Instagram is an effective marketing tool. Doesn’t it feel astonished how Instagram grew from just a photo-sharing application to much more than that?
#Interesting #social life
Social Media has evolved over the years, it is very rare to find people without a social media account. Instagram is an umbrella term for infinite opportunities and ideas, let it be businesses or services anything can boom on Instagram if utilized properly
Instagram is social media platform developed by Kevin Systrom and Mike Krieger in the year 2010 in San Francisco. Deriving from instant and telegram, this photo-sharing app transformed a lot in this era.
By sharing parts of our daily life in the form of stories, to go Live, IGTV Instagram stayed different from others.
How to get started?
All you need is a Mail id or even your mobile number to start an Instagram account. There are three types of accounts personal and professional accounts which consist of business accounts, and creator accounts. When you log into Instagram it will be an individual account, after that, you can change it into a business or creator account according to your need.
The professional account consists of a business and creator accounts, this gives the user the benefit of Instagram Analytics. As well as these accounts will be ideal for paid promotions and collaborations.
Signing up Procedure
Step 2 : Create a strong password.
Step 3 : Add your profile picture and a username
Step 4 : Once logged in you have the option to change your account into a professional account
Business in Instagram
Business can level up their social media game by using Instagram, along with the right content. Businesses have numerous ways to explore using Instagram, it can make product demos, small videos showing significant features of the product, and enhance digital promotional activities.
Instagram is a perfect platform for businesses to interact and create customer engagement. Thereby building a brand name and improving the brand visibility.
Instagram is one of the most downloaded applications in the world, therefore if you are looking forward to launching your business account this is the ideal time. The current number of active users on Instagram is around one billion. 157 Billion users in India alone this shows how useful this application is for businesses.
This graph shows the age and gender segregation of users on Instagram. Daily there are 500 million active users on Instagram. Using this right opportunity businesses can know what the customers like and will make a hit in the market.
Most importantly Instagram will help your business in getting more leads and act as a sales booster.
Don’t hesitate to use Instagram because it will help your business in creating a new customer base and develop a brand name for your business.
Seems interesting right
Get started you are anchoring your ship in the right direction!